Straight answers.

We build AI assistants, automated workflows and connected business systems, and we provide trained human operators to run the parts of an operation that still need judgement. Most engagements combine two or more of those.

An AI assistant scoped to a specific role — executive support, sales, customer support or operations — and connected to the tools that role works in. It handles the repetitive part of the job, follows rules you define, and hands anything sensitive to a person for approval. It is not an autonomous agent making unsupervised decisions about your business.

Yes. Human operational support is one of our four service pillars. What changed is where people are pointed: at judgement, relationships, exception handling and accountability, with AI carrying the repetitive volume underneath.

Small and mid-sized businesses and teams inside larger organisations, across services, technology, e-commerce, professional services and operations-heavy industries. The common thread is a team spending too many hours a week on work a system should be doing.

We use least-privilege access, connect through each platform's own authentication rather than shared credentials, keep integrations scoped to what a workflow actually needs, and keep a human in the loop on anything sensitive. Full detail is on our Security page.

On anything that commits your business: pricing, contracts, refunds, external communication going out for the first time, and any exception the system was not designed for. Those stop for review rather than being sent automatically.

We work inside your systems wherever possible rather than copying your data somewhere new. Where a workflow needs to store something, we agree what is stored, where, and for how long before anything is built. See our Privacy Policy for the detail.